Hi, I'm Phillip

I help businesses get more from their data - whether that's adopting AI, building better insights, or just figuring out where to start. I've spent years bridging the gap between technical complexity and commercial value, and I bring that experience to every engagement.

Phillip Pearson at British Data Awards

Phillip Pearson

Data & AI Consultant | 20+ Years in Data Strategy, Analytics & Delivery

My Background

I've spent two decades helping organisations - from scale-ups to global enterprises - unlock the value of their data. I've led analytics teams, built data platforms, and designed AI strategies across finance, insurance, retail, and healthcare.

Career Highlights

  • PwC - Led architecture design for an enterprise-wide Data Product Platform and launched a firm-wide Data & Analytics Community of Practice serving 26,000+ users
  • M&S - Designed and led reconciliation of £1.6bn offline orders across 455 suppliers using Databricks, Power Query, and automation
  • The Modern Milkman - Built the data function from scratch as Head of Analytics, implementing Snowflake, Fivetran, and Thoughtspot; created single customer views and predictive models
  • Vitality Health - Led Sales & Retention Analytics for 300+ agents, implementing AI-powered lead prioritisation that increased premiums and reduced costs
  • Swinton Insurance - Managed incentive schemes worth £10m/year for 2,000 sales staff and led FCA compliance redesign

What I Bring

I've been hands-on across the full data lifecycle - from strategy and governance to architecture, analytics, and AI implementation. I've led teams, owned platforms, and delivered training programmes that have improved data literacy across entire organisations.

I believe the best data work happens when you balance People, Process, and Technology. Too many projects fail because they focus on shiny tools while ignoring the humans who need to use them. I'm here to help you get all three right.

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Want to work together?

I'd love to hear about your challenges. Let's have a chat.

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